Tool Information
Assembly is an end-to-end platform designed to streamline marketing workflows. It offers features to help marketers plan, draft, collaborate, schedule, and analyze content and campaigns. With Assembly, users can organize their marketing content and campaigns in one central location, eliminating the need for messy spreadsheets or scattered documents. The platform provides visibility across various social media platforms, email, and other content channels.For drafting and collaboration, Assembly offers a Notion-like editing experience and allows users to preview how their posts will appear on social media channels, complete with character count and realistic previews. Users can also collaborate seamlessly with their team using streamlined comments and approvals.The scheduling and posting feature enables automatic post scheduling to popular social media platforms such as Instagram, Twitter, LinkedIn, and Discord. Assembly supports various post types and functionalities, including Instagram Feed & Reels, Twitter threads, tagging on Twitter, and tagging businesses on LinkedIn. Additionally, Assembly is expected to provide powerful analytics capabilities in the future, allowing users to track post and campaign performance, compare results across different post types and categories, and easily identify top-performing content.Assembly AI is an additional feature that allows users to convert blog posts, changelogs, or website content into LinkedIn or Twitter posts instantly. Users can edit and schedule the AI-generated posts directly within Assembly.Assembly has garnered positive feedback from marketers, who appreciate its intuitive design, approval workflows, and calendar layout, which provide visibility across the entire marketing team and streamline productivity.
F.A.Q (20)
Assembly is an end-to-end platform developed specifically for marketers to help streamline content and campaign workflows. It provides a unified platform for planning, drafting, collaborating, scheduling, and analyzing marketing content.
Assembly streamlines marketing workflows in several ways. It offers a centralized location to manage all marketing content and campaigns, eliminating the need for multiple spreadsheets or scattered documents. It also provides visibility across various social media, email, and content channels, enabling an organized tracking with statuses, labels, and campaigns across posts.
Key features of Assembly for content and campaign management include a central organization for planning with visibility across different channels, an easy-to-use draft with a Notion-like editing experience, preview of posts with character count and realistic previews, robust collaboration features like comments and approvals, and scheduling of posts across multiple social media platforms.
Yes, Assembly provides a unified platform for all marketing tasks by allowing users to organize, draft, collaborate, schedule, and analyze all their marketing content and campaigns in one comprehensive platform.
Assembly offers a Notion-like editing experience, which simplifies the drafting of copy. You can also preview your posts to see exactly how they will appear on different social media channels, accounting for character count and realistic previews. Additionally, Assembly facilitates streamlined collaboration with your team through comments and approvals.
Yes, Assembly has a scheduling and posting feature that allows you to automatically schedule posts to popular social media platforms such as Instagram, Twitter, LinkedIn, and Discord.
Yes, Assembly supports different post types and functionalities across various social media platforms. This includes Instagram Feed & Reels, Twitter threads, tagging on Twitter, and tagging businesses on LinkedIn.
Yes, Assembly allows users to preview their posts before they are posted on social media platforms. This preview includes a realistic visual of how the posts will appear, complete with an accurate character count.
Assembly is planning on introducing powerful analytics capabilities in the future. Users will get analytics across different social channels on post and campaign performance and be able to compare results across different post types and categories to easily identify top-performers and outliers.
Yes, with the feature Assembly AI, you can instantly convert any blog post, changelog, or website content into a LinkedIn or Twitter post.
Assembly AI works by instantly converting any content on your website, such as blogs or changelogs, into LinkedIn or Twitter posts. Users can then edit and schedule these AI-generated posts directly from within Assembly.
Assembly has received positive feedback from its users on its intuitive design and approval workflows. They particularly appreciate the calendar layout which provides visibility across the entire marketing team and streamlines productivity.
Assembly can greatly enhance productivity in a marketing team by streamlining content and campaign management workflows. With capabilities such as planning, drafting, scheduling, and analyzing content in a centralized platform, team collaboration is enhanced and visibility across the whole team is increased. This leads to a more efficient marketing operation.
Yes, you can get started with Assembly for free by signing up on their website.
Yes, Assembly offers a 14-day free trial for new users. Creating an account for the trial does not require a credit card.
Assembly can assist social media managers by providing them with a central location for planning and managing content, a platform for collaboration, and automated scheduling for posts across multiple social media platforms.
Yes, Assembly assists in planning and ideating campaign strategies. It provides a coherent organization for planning with visibility across different channels. Statuses, labels, and campaigns across posts can also be organized and tracked.
Yes, Assembly eliminates the need for multiple spreadsheets by offering a centralized location where all your marketing content and campaigns can be managed, avoiding scattered documents and messy organization.
Assembly's calendar layout provides visibility and organization for marketing teams. It streamlines and supercharges the marketing engine, providing a view of both product-focused and content-focused campaigns in one place.
Yes, Assembly is beneficial for growth teams. It offers a unified platform to draft, plan, and schedule content, which enhances productivity. Additionally, its forthcoming analytics capabilities would provide valuable data to support strategic decision-making in growth campaigns.
Pros and Cons
Pros
- Streamlines content marketing workflows
- Unified platform for planning/collaboration
- Notion-like editing experience
- Auto-scheduling to popular platforms
- Supports multiple social media platforms
- Realistic preview of social media posts
- Post scheduling and automatic posting
- Supports Instagram Feed & Reels
- Supports Twitter threads
- tagging
- Supports tagging businesses on LinkedIn
- Supports multiple profiles per channel
- Upcoming powerful analytics capabilities
- Track post performance across channels
- Result Comparison across post types
- Top-performing content identification
- Transform existing content into posts
- End-to-end planning and scheduling
- Neutralizes need for spreadsheets
- Organized tracking with labels and status
- Team collaboration via comments and approvals
- Improved visibility across marketing team
Cons
- Doesn't support Facebook
- No video support
- No native mobile app
- Analytics feature still pending
- Doesn't support scheduling to email
- No multi-language support
- No geotargeting for posts
- No API for integration
- Not Open Source
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